Posts Tagged ‘office’
(unwarranted) recap of (unattended) MIMA event »
Thursday, January 22nd, 2009
Last night I met up with some folk at Shaw’s for their homestyle ronnies. They were delicious, as always but they kept me from the Digital Reputation Management event. Thanks to Ustream and the posting of the recorded event, I was able to “attend.”
Basically, three representatives from early adopting companies talked about how they’re using social media to manage their company’s public image. The commentary is thoughtful and in-depth. If you’re at all interested in using SM to boost your company’s involvement, take a look (it’s over an hour, you’ll need some time; embedded below).
This, obviously, is not a discussion of how SM can boost sales or involvement. It’s not about how having a Twitter account will make you viral or how web 2.0 jolts your ROI. There’s no mention of a call-to-action. (Either is Facebook Connect. Let me pause for your disappointed sighs.)
Steve Bendt (Best Buy, Social Media Activist) brought up Spy (try it out; kind of fun), there was talk of Google Alerts and some examples of how they’ve used Twitter and the ilk to improve and monitor their image. (Lela Phommasouvanh and Tammy Lee Stanoch (of Delta, formerly Northwest) rounded out the three.)
I’m intrigued by some of the mentioned ideas and entertained by how far my office has to come. How do you explain to old-media-centric higher-ups that there’s a new way of doing things when you’ve only been around a few years? (Get fired and go somewhere more amiable to same ideas?)
The video:
ill at ease »
Monday, December 15th, 2008
Still sick, I went to a movie, a camera demo, the CC Club (MySpace, really?) and another movie this weekend. All evidence points to me being a moron. Normally I can beat the random issues without trouble but this bout has me by the sack and cack.
I can’t sleep through the night, need to dose every four hours to function and am generally miserable. Cap that with it being hypothermic outside and I’m home today. While I’d love to throw three blankets on with a side of shitty movie, I’m working.
This causes more problems. We (without my involvement) focus on decaying business models and ignore basic infrastructure improvements so I don’t have access to most of the network. Which means I’m working on everything half-blind.
If I had the power, we’d have an emphasis on mobility and flexible time schedules with a focus on worker health. As it is, I’m listened to and respected as much as your average slow-learning third grader.
People don’t seem to value my wisdom and charm so here’s where I sit. (::cough::)