Just before the speech, WhiteHouse.gov was redesigned. Take a minute, feel it out, then come on back. Or stay there. I can’t trust you people with anything. (President Obama’s proclamation is already there.)

The spacing, typography and colors are outstanding. I have to wonder how much they paid for this and why it wasn’t paid to me. The navigation is intuitive and in-depth. It’s subtle, smart and a perfect reflection of what we hope will come from this new administration.

Most importantly, there’s a little social media. According to @s4xton, the RSS feeds need a little work but I’m encouraged by a blog being there at all. In one of the first posts, there are some changes listed. (Quite awesome.)

The ideas are novel: communication, transparency and participation (and opposite the last eight years). I don’t know how close to the assertions they’ll stay as more traffic heads there and more changes come through but it’s a start. I imagine a controlled, precise and vague set of information but timely and informative.

Congrats to the new WhiteHouse.gov… and Mr. President.